WEBINAR: A Perspective on Travel Marketing in COVID-19

by McNab Editorial Team
Globally, the COVID-19 pandemic has put travel on hold. Businesses have consciously closed their doors, while governments forge a new normal towards a safer future. As such, industries around the world are faced with challenges to adapt and innovate against ‘business as usual’. Creativity is especially needed for ways to connect digitally while distance socially. Namely, in travel marketing during COVID-19. However as we slowly return to a new normal, now is the time for the community to look inwards. This webinar, A Perspective on Resiliency for Travel Marketing, does just that. Industry partners share their perspective on travel marketing ahead, along with helpful tips along the way – available on demand. The vision is that our Hospitality industry is able to connect with each other for travel resiliency to emerge stronger, together. The future is uncertain, but we hope to spark a conversation to anticipate travel trends, build a marketing plan for future travel, and adapt to consumer needs. 

Topics covered include:

  • Insights into global travel trends & adaptability for Belize  
  • Travel marketing during COVID-19: Do’s & Dont’s  

Our Panelists include:

Bringing a local, regional, and international perspective on travel marketing, let’s meet our panelists!

Tanya McNab – Caribbean Culture & LifestyleMcNab Visual Strategies

Tanya is the Founder and Creative Director of Caribbean Culture & Lifestyle and McNab Visual Strategies. Her impressive portfolio includes award-winning graphic design projects, local and regional travel magazine publications, and innovative marketing strategies for aarray of companies. As a trail-blazer and dynamic entrepreneur, Tanya boasts an impressive array of experience in diversified industries in Belize and across the Caribbean.  

Louise Roe – Roeming Belize

Louise is the Managing Owner of Roeming Belize, a boutique travel concierge service dedicated to creating bespoke vacations around the best of Belize discoveries. In this capacity, Louise has cultivated strong working relationships with a wealth of hotels and tour operators across Belize. Additionally, her diverse customer base and success in social media makes Louise a fountain of knowledge on the latest travel marketing trends and consumer demands.  

Vivian Rogers – Roe Rogers Marketing

Vivian is a hospitality marketing specialist and founder of Roe Rogers Marketing based in London, England. Over the 
years, shes worked with some of Londons most well-known hospitality brands such as Claridges, The Berkeley and Corinthia Hotel London. Not to mention, closely alongside boutique hotels in Belize on any and every thing from branding, new launches, marketing plans, and in-house marketing. To the conversation, Vivian brings an international perspective on travel marketing for hotels during COVID-19. 

Hosted by Carolee Chanona – Caribbean Culture & Lifestyle

Carolee is the Editorial Director of Caribbean Culture & Lifestyle – a digital magazine sharing the very best in travel news, tourism updates and destination discoveries. In this role, Carolee keeps a pulse on current travel marketing trends while promoting all that Belize has to offer.

We invite you to listen in for an open conversation on a travel perspective for Belize. Our panelists share insightful social trends, practical advice, and recommendations for travel marketing during COVID-19. Conveniently, this webinar is available on demand. Have a question you want answered? Feel free to send it here.

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